Banca de QUALIFICAÇÃO: ZOROASTRO PEREIRA DE ARAÚJO NETO

Uma banca de QUALIFICAÇÃO de DOUTORADO foi cadastrada pelo programa.
STUDENT : ZOROASTRO PEREIRA DE ARAÚJO NETO
DATE: 08/02/2023
TIME: 10:00
LOCAL: Google Meet
TITLE:

BETWEEN THE FACT AND THE NEWS: THE REVERSE WAY OF BRASKEM-AL'S DISCOURSE ABOUT THE DISAPPEARANCE OF THE NEIGHBORHOOD OF MACEIÓ-AL

KEY WORDS:

Rhetorical system; Persuasion; subsidence of neighborhoods; Rhetorical Meanings; Anchoring text and images.

PAGES: 165
BIG AREA: Lingüística, Letras e Artes
AREA: Lingüística
SUMMARY:

Many rhetorical meanings arising from a tragic reality have been the motive and inspiration for the writing of sensitive and unique productions about it. This work deals, therefore, with the sinking of four neighborhoods in Maceió-AL, caused by the petrochemical company Braskem-AL, when exploring the subsoil of the region, when it driven out more than one hundred thousand families from their homes. It is a thesis proposal that aims to analyze the discourse of this company in the Advertising Reports published in the media by the Series “Understand what Braskem HAS BEEN DOING IN MACEIÓ”, from August 2020 to December 2021, arising from the self generated situation. The work defends New Rhetoric as the art of persuading through discourse, which is why it finds in the corpus under analysis, among other rhetorical subjects, the constitutive steps of the rhetorical system, in a form of written language. The research is part of a qualitative approach, as it focuses on the study of the acquisition of knowledge in process and not on obtaining it as a product, with special attention to the choice of documents, access and analysis (GODOY, 1995). In this way, by intertwining discursive arguments with images, whose objective is to manipulate the reader to blunt the true meaning of the spell of help, it is perceived that the company's ethos is mobilized by the structure/composition of the logos/speech of concern for that situation; everything being built on an analytical-interpretative analysis. The theoretical constructs that underlie this work are those of Aristotle (2010), Barthes (1996, 2002), Durand (1974), Ferreira (2020), Fiorin (2014, 2015), Fairclough (2010), Perelman and Olbrechts- Tyteca (1996), Santos (1999, 2004), among others. The research is relevant for focusing on the use of rhetorical studies to serve as a historical legacy, interpolated by the anchoring of text and images, which persuade and mask a reality.

BANKING MEMBERS:
Presidente - 031.826.224-04 - MARIA FRANCISCA OLIVEIRA SANTOS - UFAL
Interno(a) - 3145736 - DEBORA RAQUEL HETTWER MASSMANN
Interno(a) - 1756862 - FLAVIA COLEN MENICONI
Interno(a) - 111.168.034-53 - MARIA INEZ MATOSO SILVEIRA - UFAL
Externo(a) à Instituição - TANIA CONCEIÇÃO CLEMENTE DE SOUZA - UFRJ
Externo(a) à Instituição - MARIA STELA TORRES BARROS LAMEIRAS - UFAL
Externo(a) à Instituição - LUIZ ANTONIO FERREIRA - PUC - SP